Who is an interest master?

  1. By default a user who creates the Interest.
  2. Any user can become the Interest Master if he/she collects highest points on an interest by tagging maximum number of relevant posts with that Interest.

How to become an interest master?

  1. Create posts and tag them to "Lux".
  2. Share these posts on other social networks.
  3. Comment on posts created around "Lux" and engage with other followers.
These activities earn you points and the user with maximum points becomes the Interest Master.

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156 Followers  |  589 Posts
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Lux

Lux

Followers : 156

Type : Brand

Lux is a global brand developed by Unilever. The range of products includes beauty soaps, shower gels, bath additives, hair shampoos and conditioners. Lux started as “Sunlight Flakes” laundry soap in 1899. In 1924, it became the first mass market toilet soap in the world. It is noted as a brand that pioneered female celebrity endorsements. As of 2005, Lux revenue is at 1.0 billion euros, with market shares spread out to more than 100 countries across the globe. Today, Lux is the market leader in several countries including Pakistan, Brazil, India, Thailand and South Africa Developed by Unilever, Lux (soap) is now headquartered in Singapore. The brand was founded by the Lever Brothers (today known as Unilever) in 1899. The name changed from “Sunlight Flakes” to “Lux” in 1900, a Latin word for “light” and suggestive of “luxury.” Lux toilet soap was launched in the United States in 1925 and in the United Kingdom in 1928. Subsequently, Lux soap has been marketed in several forms,...


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Source: Lux on Freebase, licensed under CC-BY

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