Lux is a global brand developed by Unilever. The range of products includes beauty soaps, shower gels, bath additives, hair shampoos and conditioners. Lux started as “Sunlight Flakes” laundry soap in 1899.
In 1924, it became the first mass market toilet soap in the world. It is noted as a brand that pioneered female celebrity endorsements.
As of 2005, Lux revenue is at 1.0 billion euros, with market shares spread out to more than 100 countries across the globe.
Today, Lux is the market leader in several countries including Pakistan, Brazil, India, Thailand and South Africa
Developed by Unilever, Lux (soap) is now headquartered in Singapore.
The brand was founded by the Lever Brothers (today known as Unilever) in 1899. The name changed from “Sunlight Flakes” to “Lux” in 1900, a Latin word for “light” and suggestive of “luxury.”
Lux toilet soap was launched in the United States in 1925 and in the United Kingdom in 1928. Subsequently, Lux soap has been marketed in several forms,...
77 Posts
Gauri Shah posted the Blog
on May 17, 2013 , 02:27 pm
Global Advertisers forays into innerwear market
Mumbai : The lingerie market in India is still in its infant stage
until in recent times. Today, consumers have brand awareness and spend
more on fashionable innerwear. There is also a clear rise in purchasing
power and people are willing to buy more premium inner brands.
Celebrity
endorsements, joint ventures with foreign marquee names and reluctance
among consumers to wear baniyans with holes have meant an intense buzz
around undergarment makers. Even the rural consumers want branded more »
Supriya Aiman posted the Blog
on Mar 03, 2013 , 10:04 am
Hey..
good morning ... i got up at 8.30, done with breakfast now we have a training session for skin and beauty.... more »
Ghrt Ry posted the Blog
on Oct 06, 2012 , 01:25 pm
1_632
Keep away from Unethical Search engine optimisation Techniques -Black Hat Search engine marketingThe ingredients are saved within the cap and are kept dry up till you blast them and infuse the fluid, shake it a small and its ready to consume. These times, straw hats show up in different measurements and designs. A single other hat that's received stood verify of the time is a beret,snapback hats, to begin with latched onto in France it's still achievable worn primarily by adolescents with an int more »
Anwar Raza shared the Video
on Dec 22, 2009 , 05:08 pm
Akshay Kumar singing Chandni Chowk to China full song on stage of Lux Sabsey Favourite Kaun
Akshay Kumar singing Chandni Chowk to China full song on stage of Lux Sabsey Favourite Kaun
Gourang Pandey shared the Video
on Aug 15, 2009 , 04:37 pm
Akshay Kumar singing Chandni Chowk to China full song on stage of Lux Sabsey Favourite Kaun
Akshay Kumar singing Chandni Chowk to China full song on stage of Lux Sabsey Favourite Kaun
Gourang Pandey shared the Video
on Aug 15, 2009 , 04:37 pm
Akshay Kumar singing Chandni Chowk to China full song on stage of Lux Sabsey Favourite Kaun
Akshay Kumar singing Chandni Chowk to China full song on stage of Lux Sabsey Favourite Kaun
Gourang Pandey shared the Video
on Aug 15, 2009 , 04:37 pm
Akshay Kumar singing Chandni Chowk to China full song on stage of Lux Sabsey Favourite Kaun
Akshay Kumar singing Chandni Chowk to China full song on stage of Lux Sabsey Favourite Kaun
Gourang Pandey shared the Video
on Aug 15, 2009 , 04:37 pm
Akshay Kumar singing Chandni Chowk to China full song on stage of Lux Sabsey Favourite Kaun
Akshay Kumar singing Chandni Chowk to China full song on stage of Lux Sabsey Favourite Kaun
Akshay Kumar shared the Video
on Jan 13, 2009 , 05:10 pm
Akshay Kumar singing Chandni Chowk to China full song on stage of Lux Sabsey Favourite Kaun
Akshay Kumar singing Chandni Chowk to China full song on stage of Lux Sabsey Favourite Kaun
Shubha Gupta started the Discussion
on Jul 15, 2010 , 02:07 pm
Which is one is your fav?
I think the best and the most suited face for LUX soap ad was Sairabano. She was not only beautiful but also had a beautiful flawless skin. At present I feel Katrina Kaif should be the face of lux or even Kareena for taht matter since bothe the more »
Jia Sen uploaded Photo
on Dec 17, 2012 , 07:21 am
Jia Sen uploaded Photo
on Dec 17, 2012 , 07:21 am
Jia Sen uploaded Photo
on Dec 17, 2012 , 07:21 am
