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B S Jha
B S Jha has uploaded a photo to the album Five brand that grew with India and on Indian sinc... on Aug 16, 2016 , 09:29 pm
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Anirban Roy took the poll Amul milk product on Jul 24, 2016 , 11:33 am
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Anirban Roy took the poll Amul milk product on Jul 24, 2016 , 11:23 am

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1962 Followers  |  781 Posts
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Followers : 1962

Type : Business Operation

Amul is an Indian dairy cooperative, based at Anand in the state of Gujarat, India. The word Amul is derived from the Sanskrit word Amulya, meaning invaluable. The co-operative is also sometimes referred to by the unofficial backronym: Anand Milk Union Limited. Formed in 1946, it is a brand managed by a cooperative body, the Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF), which today is jointly owned by 3.03 million milk producers in Gujarat. Amul spurred India's White Revolution, which made the country the world's largest producer of milk and milk products. In the process Amul became the largest food brand in India and has also ventured into markets overseas. Dr Verghese Kurien, founder-chairman of the GCMMF for more than 30 years , is credited with the success of Amul. The Kaira District Co-operative Milk Producers' Union Ltd. was registered on December 1, 1946 as a response to the exploitation of marginal milk producers by traders or agents of the only...


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B S Jha
B S Jha has uploaded a photo to the album Five brand that grew with India and on Indian sinc... on Aug 16, 2016 , 09:29 pm
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Prashant Devadiga has uploaded a photo to the album Robert Ludlum's books on Jul 28, 2016 , 08:54 pm
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Anirban Roy took the poll Amul milk product on Jul 24, 2016 , 11:33 am
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Anirban Roy took the poll Amul milk product on Jul 24, 2016 , 11:23 am

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