Advertising or advertizing is a form of communication used to encourage or persuade an audience to continue or take some new action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common. The purpose of advertising may also be to reassure employees or shareholders that a company is viable or successful. Advertising messages are usually paid for by sponsors and viewed via various traditional media; including mass media such as newspaper, magazines, television commercial, radio advertisement, outdoor advertising or direct mail; or new media such as blogs, websites or text messages. Commercial advertisers often seek to generate increased consumption of their products or services through "branding," which involves the repetition of an image or product name in an effort to associate certain qualities with the...
Jackson Clark updated the Blog
on Dec 06, 2013 , 05:59 pm
Lasik Surgeon Phoenix Is Comfortable And Well Experienced In Variety Of Surgical Services
An outcome of a bad eye procedure can affect your life as bad as an outcome of a bad heart operation. That’s why it’s utmost essential to choose the best Lasik Surgeon available.Indicators of a Lasik Surgeons include great credentials, experience and willingness to work with his entire patients in order to resolve all possible problems following a procedure. Lasik Surgeon Phoenix is quite experienced and highly skilled with several procedures like Lasik, Lasek, CK, PRK, and clear lens rep more »
Neeky Albert reported the Citizen Journalism
on Nov 21, 2013 , 05:17 pm
10 Facts About the Titanic That You Don't Know......
You may already know that the titanic hit an iceberg at 11:40 p.m. on the night of April 14, 1912 and sunk just over two-and-a-half hours later, but do you know the following ten facts about the Titanic?1. Canceled Lifeboat Drill Originally, a more »
Global Advertisers partners with Kinetic to launch study on OOH industry Global Advertisers has partnered with Kinetic Worldwide, a WPP Group agency that specializes in planning and buying of out of home media, along with exchange4media group publication Impact, launched New research study on 28th February at the Westin Hotel, Mumbai.Titled ‘Moving world’, the research is the first ever study of ‘changing consumer behavior patterns’ with regards to demography, travel and technology, lif more »
Aneree Shah reported the Citizen Journalism
on Aug 10, 2013 , 08:59 pm
How safe is your privacy online?
In the world of Internet, when you feel you are very secured, you actually are not. Your internet activity is an open book.When you feel you are secured, some one can be prying on you, and all the rescources you share online, there is a huge more »
Rupesh Awari commented on the blog
on Jul 04, 2013 , 04:02 pm
What is marketing1. You see a gorgeous girl at a party. You go up to her and say: "I am very rich. Marry me!" - That's Direct Marketing"2. You're at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you says: "He's very rich. "Marry him." -That's Advertising"3. You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day, you call and say: "Hi, I'm very rich. "Marry me - That's Telemarketing"4. You're more »
Ekta Talwar posted the Blog
on May 15, 2013 , 01:10 am
Age no bar in ad world!
Move on young male and female models, it’s the elderly who are dominating the ad world nowadays. Be it the mosquito repellent liquid ad, a Valentine’s day ad or a gems ad, the space that was once ruled by fair girls and tall dark and handsome boys, has now been taken over by the baby boomers.The most popular ad among the viewers now is the Good Knight mosquito repellent liquid ad featuring an elderly couple living alone in the house. The wife challenges her husband to find a mosquito while t more »